Arriva Group is one of Europe’s leading providers of passenger transport, operating bus, coach, train, and tram services across the continent. With a commitment to connecting communities and driving sustainable mobility, the brand required creative support to deliver impactful campaigns and strengthen its engagement with a broad customer base.
For this project I focused on campaign-led design and content creation, producing visual assets tailored to Arriva’s marketing strategies. This included graphics and design work developed specifically for digital and social platforms, ensuring a consistent brand voice across channels. The outcome was a suite of campaign visuals that reinforced Arriva’s identity while supporting its wider communication and awareness goals.