Kevin McDonnell is a UK-based property investor, entrepreneur, and educator with a growing personal brand built around mentorship and business development. To strengthen his visibility and ensure a professional, consistent identity across platforms, Kevin required a full brand package that could communicate his expertise with clarity and impact.
For this project I developed the brand aesthetic, designing his logo, business cards, and social media branding to establish a strong, cohesive visual presence. To tie everything together, I produced a comprehensive brand guideline that defined colours, typography, logo usage, and brand voice, giving Kevin a clear framework to maintain consistency across all future marketing and communicatio